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Do you think it was? If so, why isn't the Colorado called the "Los Angeles?" GM's Tony Johnson, marketing manager for the Colorado, was quoted as saying in part, “L.A. was a big target for the Colorado, where people can use the utility of a pickup, but don’t necessarily have the space for a full-sized truck." It is easy to agree with Mr. Johnson's logic, but as a close watcher of this important new truck it is sort of hard not to notice that not a single GM media image of the Colorado is staged in a city-scape environment. What say you?
