John Goreham Contributing Writer, GM-Trucks.com 9/11/2015 Has Cadillac lost its way? Today, Automotive News reports that Cadillac's Chief Marketing Officer Uwe Ellinghaus said the company's goal with its newest vehicle, the XT5 "... is to gain the attention of fashionistas, rather than cater to car buffs and auto journalists. Because in his view, younger customers are less interested in the technical details of cars, and don't read car magazines as often as they used to." We're not sure anyone reads any "magazines" anymore, but Mr. Ellinghaus at least seems to have a direction for the struggling luxury automaker to head in. Except that Cadillac is not heading that way according to Motor Trend's Jonny Lieberman, who reports that the next car-buff Cadillac will be an Escalade powered by the same engine as the Corvette. This follows the new CTS-V, which is targeted at car buffs and is powered by an engine like the one in the Corvette.
John Goreham Contributing Writer, GM-Trucks.com 9/9/2015 A newly filed lawsuit in Wisconsin says that GM knew it had a problem with cracking dashboards. ABC News has reported that the suit alleges GM tried to find a cause other than its manufacturing and materials to blame the problem on. GM is also not covering the repairs of trucks out of warranty since this is not a safety hazard. However, there are reports that GM dealerships are offering to pay half of the cost of repairs. We do not have that from GM directly.
GM Trucks top this year's J.D. Power Benchmark Dependability study for 2015. The GMC Sierra LD and Chevrolet Silverado LD finished one and two in the Large Light Duty Pickup segment. The Chevrolet Silverado HD and GMC Sierra HD took first and second in the Large Heavy Duty Pickup segment. In the large SUV segment the Chevrolet Tahoe and Suburban, and the GMC Yukon all finished in the top three spots.
John Goreham Contributing Writer, GM-Trucks.com 1/11/2016 The two coolest cars form the Detroit Auto Show may well be the Buick Avista Concept and the 2017 Lexus LC 500. If the Avista becomes a production car, it will go head to head with the new Lexus luxury performance coupe. We'd like to know which would be your choice and why.
John Goreham Contributing Writer, GM-Trucks.com 9/11/2015 Has Cadillac lost its way? Today, Automotive News reports that Cadillac's Chief Marketing Officer Uwe Ellinghaus said the company's goal with its newest vehicle, the XT5 "... is to gain the attention of fashionistas, rather than cater to car buffs and auto journalists. Because in his view, younger customers are less interested in the technical details of cars, and don't read car magazines as often as they used to." We're not sure anyone reads any "magazines" anymore, but Mr. Ellinghaus at least seems to have a direction for the struggling luxury automaker to head in. Except that Cadillac is not heading that way according to Motor Trend's Jonny Lieberman, who reports that the next car-buff Cadillac will be an Escalade powered by the same engine as the Corvette. This follows the new CTS-V, which is targeted at car buffs and is powered by an engine like the one in the Corvette.
John Goreham Contributing Writer, GM-Trucks.com 9/9/2015 A newly filed lawsuit in Wisconsin says that GM knew it had a problem with cracking dashboards. ABC News has reported that the suit alleges GM tried to find a cause other than its manufacturing and materials to blame the problem on. GM is also not covering the repairs of trucks out of warranty since this is not a safety hazard. However, there are reports that GM dealerships are offering to pay half of the cost of repairs. We do not have that from GM directly.
GM Trucks top this year's J.D. Power Benchmark Dependability study for 2015. The GMC Sierra LD and Chevrolet Silverado LD finished one and two in the Large Light Duty Pickup segment. The Chevrolet Silverado HD and GMC Sierra HD took first and second in the Large Heavy Duty Pickup segment. In the large SUV segment the Chevrolet Tahoe and Suburban, and the GMC Yukon all finished in the top three spots.
John Goreham Contributing Writer, GM-Trucks.com 1/11/2016 The two coolest cars form the Detroit Auto Show may well be the Buick Avista Concept and the 2017 Lexus LC 500. If the Avista becomes a production car, it will go head to head with the new Lexus luxury performance coupe. We'd like to know which would be your choice and why.
John Goreham Contributing Writer, GM-Trucks.com 9/11/2015 Has Cadillac lost its way? Today, Automotive News reports that Cadillac's Chief Marketing Officer Uwe Ellinghaus said the company's goal with its newest vehicle, the XT5 "... is to gain the attention of fashionistas, rather than cater to car buffs and auto journalists. Because in his view, younger customers are less interested in the technical details of cars, and don't read car magazines as often as they used to." We're not sure anyone reads any "magazines" anymore, but Mr. Ellinghaus at least seems to have a direction for the struggling luxury automaker to head in. Except that Cadillac is not heading that way according to Motor Trend's Jonny Lieberman, who reports that the next car-buff Cadillac will be an Escalade powered by the same engine as the Corvette. This follows the new CTS-V, which is targeted at car buffs and is powered by an engine like the one in the Corvette.
John Goreham Contributing Writer, GM-Trucks.com 9/9/2015 A newly filed lawsuit in Wisconsin says that GM knew it had a problem with cracking dashboards. ABC News has reported that the suit alleges GM tried to find a cause other than its manufacturing and materials to blame the problem on. GM is also not covering the repairs of trucks out of warranty since this is not a safety hazard. However, there are reports that GM dealerships are offering to pay half of the cost of repairs. We do not have that from GM directly.
GM Trucks top this year's J.D. Power Benchmark Dependability study for 2015. The GMC Sierra LD and Chevrolet Silverado LD finished one and two in the Large Light Duty Pickup segment. The Chevrolet Silverado HD and GMC Sierra HD took first and second in the Large Heavy Duty Pickup segment. In the large SUV segment the Chevrolet Tahoe and Suburban, and the GMC Yukon all finished in the top three spots.
John Goreham Contributing Writer, GM-Trucks.com 1/11/2016 The two coolest cars form the Detroit Auto Show may well be the Buick Avista Concept and the 2017 Lexus LC 500. If the Avista becomes a production car, it will go head to head with the new Lexus luxury performance coupe. We'd like to know which would be your choice and why.
John Goreham Contributing Writer, GM-Trucks.com 8/17/2015 Not being expert in all things United Auto Workers, we will report without too much speculation that the UAW has begun to prepare for a strike against General Motors if the contract negotiations don't go to the union's liking. Multiple news outlets following the contract talk's progress reported this afternoon that the UAW is setting up votes to authorize the use of a strike if needed. To be clear, the vote is not to strike or not, but to get the Locals' support in advance so that tool is available later if it is required. Marketwatch reported that UAW President Dennis Williams commented on the topic of a strike, saying that if it came to pass a strike would be a "failure on both parties' part."
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