John Goreham Contributing Writer, GM-Trucks.com 9/11/2015 Has Cadillac lost its way? Today, Automotive News reports that Cadillac's Chief Marketing Officer Uwe Ellinghaus said the company's goal with its newest vehicle, the XT5 "... is to gain the attention of fashionistas, rather than cater to car buffs and auto journalists. Because in his view, younger customers are less interested in the technical details of cars, and don't read car magazines as often as they used to." We're not sure anyone reads any "magazines" anymore, but Mr. Ellinghaus at least seems to have a direction for the struggling luxury automaker to head in. Except that Cadillac is not heading that way according to Motor Trend's Jonny Lieberman, who reports that the next car-buff Cadillac will be an Escalade powered by the same engine as the Corvette. This follows the new CTS-V, which is targeted at car buffs and is powered by an engine like the one in the Corvette.
John Goreham Contributing Writer, GM-Trucks.com 9/9/2015 A newly filed lawsuit in Wisconsin says that GM knew it had a problem with cracking dashboards. ABC News has reported that the suit alleges GM tried to find a cause other than its manufacturing and materials to blame the problem on. GM is also not covering the repairs of trucks out of warranty since this is not a safety hazard. However, there are reports that GM dealerships are offering to pay half of the cost of repairs. We do not have that from GM directly.
GM Trucks top this year's J.D. Power Benchmark Dependability study for 2015. The GMC Sierra LD and Chevrolet Silverado LD finished one and two in the Large Light Duty Pickup segment. The Chevrolet Silverado HD and GMC Sierra HD took first and second in the Large Heavy Duty Pickup segment. In the large SUV segment the Chevrolet Tahoe and Suburban, and the GMC Yukon all finished in the top three spots.
John Goreham Contributing Writer, GM-Trucks.com 1/11/2016 The two coolest cars form the Detroit Auto Show may well be the Buick Avista Concept and the 2017 Lexus LC 500. If the Avista becomes a production car, it will go head to head with the new Lexus luxury performance coupe. We'd like to know which would be your choice and why.
John Goreham Contributing Writer, GM-Trucks.com 9/11/2015 Has Cadillac lost its way? Today, Automotive News reports that Cadillac's Chief Marketing Officer Uwe Ellinghaus said the company's goal with its newest vehicle, the XT5 "... is to gain the attention of fashionistas, rather than cater to car buffs and auto journalists. Because in his view, younger customers are less interested in the technical details of cars, and don't read car magazines as often as they used to." We're not sure anyone reads any "magazines" anymore, but Mr. Ellinghaus at least seems to have a direction for the struggling luxury automaker to head in. Except that Cadillac is not heading that way according to Motor Trend's Jonny Lieberman, who reports that the next car-buff Cadillac will be an Escalade powered by the same engine as the Corvette. This follows the new CTS-V, which is targeted at car buffs and is powered by an engine like the one in the Corvette.
John Goreham Contributing Writer, GM-Trucks.com 9/9/2015 A newly filed lawsuit in Wisconsin says that GM knew it had a problem with cracking dashboards. ABC News has reported that the suit alleges GM tried to find a cause other than its manufacturing and materials to blame the problem on. GM is also not covering the repairs of trucks out of warranty since this is not a safety hazard. However, there are reports that GM dealerships are offering to pay half of the cost of repairs. We do not have that from GM directly.
GM Trucks top this year's J.D. Power Benchmark Dependability study for 2015. The GMC Sierra LD and Chevrolet Silverado LD finished one and two in the Large Light Duty Pickup segment. The Chevrolet Silverado HD and GMC Sierra HD took first and second in the Large Heavy Duty Pickup segment. In the large SUV segment the Chevrolet Tahoe and Suburban, and the GMC Yukon all finished in the top three spots.
John Goreham Contributing Writer, GM-Trucks.com 1/11/2016 The two coolest cars form the Detroit Auto Show may well be the Buick Avista Concept and the 2017 Lexus LC 500. If the Avista becomes a production car, it will go head to head with the new Lexus luxury performance coupe. We'd like to know which would be your choice and why.
John Goreham Contributing Writer, GM-Trucks.com 9/11/2015 Has Cadillac lost its way? Today, Automotive News reports that Cadillac's Chief Marketing Officer Uwe Ellinghaus said the company's goal with its newest vehicle, the XT5 "... is to gain the attention of fashionistas, rather than cater to car buffs and auto journalists. Because in his view, younger customers are less interested in the technical details of cars, and don't read car magazines as often as they used to." We're not sure anyone reads any "magazines" anymore, but Mr. Ellinghaus at least seems to have a direction for the struggling luxury automaker to head in. Except that Cadillac is not heading that way according to Motor Trend's Jonny Lieberman, who reports that the next car-buff Cadillac will be an Escalade powered by the same engine as the Corvette. This follows the new CTS-V, which is targeted at car buffs and is powered by an engine like the one in the Corvette.
John Goreham Contributing Writer, GM-Trucks.com 9/9/2015 A newly filed lawsuit in Wisconsin says that GM knew it had a problem with cracking dashboards. ABC News has reported that the suit alleges GM tried to find a cause other than its manufacturing and materials to blame the problem on. GM is also not covering the repairs of trucks out of warranty since this is not a safety hazard. However, there are reports that GM dealerships are offering to pay half of the cost of repairs. We do not have that from GM directly.
GM Trucks top this year's J.D. Power Benchmark Dependability study for 2015. The GMC Sierra LD and Chevrolet Silverado LD finished one and two in the Large Light Duty Pickup segment. The Chevrolet Silverado HD and GMC Sierra HD took first and second in the Large Heavy Duty Pickup segment. In the large SUV segment the Chevrolet Tahoe and Suburban, and the GMC Yukon all finished in the top three spots.
John Goreham Contributing Writer, GM-Trucks.com 1/11/2016 The two coolest cars form the Detroit Auto Show may well be the Buick Avista Concept and the 2017 Lexus LC 500. If the Avista becomes a production car, it will go head to head with the new Lexus luxury performance coupe. We'd like to know which would be your choice and why.
Now that Chevy has done the retro look, it is planning a more sleek and "lithe" body for the new Camaro. The two things many enthusiasts hope for are a little less mass overall (make it 5/6 scale and it might be perfect) and the ability to see out of it would be nice. Ed Welburn, vice president, GM Global Design hinted at this, saying “The Camaro went to the gym and came out with a lithe, more athletic physique for the sixth generation. It’s a more expressive evolution of the Camaro’s iconic character – and one that complements its leaner size and sharper reflexes.”
We won't flap our gums any more than necessary since this is just a set of teaser photos. What design elements would you like to see changed in the new Camaro?
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