Ford, as predicted, has named their all-electric truck the F-150 Lightning and announced a livestream introduction of the Ford all-electric F-150 on May 19th at 9:30 ET from Ford World Headquarters, a.k.a the Glass House.
The original F-150 SVT Lightning was a halo truck, heavily influenced by Formula One World Champion Jackie Stewart and powered by a supercharged 5.4-liter Triton V-8. It made 380 horsepower and 450 torques when it bowed out in MY 2004. More importantly, Steward insisted on razor sharp steering, superb handling and super-car braking, making it a monster with sophistication, one that was a blast to drive, street or road course.
The Ford all-electric F-150 Lightning will be built following a Ford’s $700 million investment in the historic Rouge Complex which includes a new high-tech manufacturing home for the all-new, all-electric F-150 coming to market in mid-2022. This, of course, pits it against GM’s HUMMER EV SUT.
The reveal will be broadcast live with 30+ ways to watch across physical and digital destinations, including the Ford Facebook and YouTube channels, Twitter, key national publications as well as 18 out-of-home locations such as Times Square in New York City and Las Vegas Boulevard.
“Every so often, a new vehicle comes along that disrupts the status quo and changes the game … Model T, Mustang, Prius, Model 3. Now comes the all-electric F-150 Lightning,” said Ford President and CEO Jim Farley. “America’s favorite vehicle for nearly half a century is going digital and fully electric. F-150 Lightning can power your home during an outage; it’s even quicker than the original F-150 Lightning performance truck; and it will constantly improve through over-the-air updates.”